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What is a Key Performance Indicator? (KPI)

What is a Key Performance Indicator? (KPI)

People involved in the business world like to throw around buzz words, and one of the most common we hear is KPI, or Key Performance Indicator. The problem is, while KPIs are very useful in business, they’re often times very misunderstood. What are you...
What are you measuring, after all?

What are you measuring, after all?

Analytics measurement is often referred to as simply “KPI’s” by those in the business world. KPIs, or Key Performance Indicators, are essentially measurements we use to determine the health of a business process.For example, a fairly popular KPI in...